National Housing Market Outlook

Creative Land Development

Chris Dorociak
Dean Wehrli

Chris Dorociak

Dean Wehrli

May 6, 2022

Our team compiled 22 opportunities for 2022. They cover a wide range of topics, from affordability solutions to migration patterns. Here is what to expect for land development this year.

  1. Expect more build-for-rent (BFR) projects in emerging submarkets. We are now seeing BFR projects being developed in the earlier phases of a master plan’s lifecycle, allowing developers to generate cash earlier and seed their communities with future home buyers.
  2. Prepare for higher density zoning. Builders will need more creative and efficient home designs to bring total home price down while preserving a great living environment.
  3. As build-for-rent expands to new markets, anticipate the potential for resistance among local officials. Be prepared early to educate city officials on BFR communities, including target tenant incomes and ongoing maintenance guarantees.
  4. Expect stronger ties between master plans and environmental, social, governance (ESG) initiatives. Master plan developers are incorporating ESG through sustainability, an inclusive array of housing, and strong HOA or rental operations. This is helping them raise capital, achieve entitlements, and appeal to ESG conscious consumers.
  5. Provide more suburban walkability. Urban residents relocating to the suburbs love walkability. Expect retail and entertainment venues to follow and create Surban environments.

For more information on land development trends, please fill out this form or contact one of our team members below. You can watch all 22 Opportunities for 2022 here.

Building Market Intelligence™

Every week, we deliver analysis to over 40,000 subscribers with our Building Market Intelligence™ newsletter. Subscribe to our weekly BMI newsletters to stay current on pressing topics in the housing industry.

About The Author

Chris Dorociak
Chris Dorociak
Senior Vice President, Consulting
Chris helps coordinate JBREC’s national consulting practice and manages real estate consulting projects in the Western US.
Dean Wehrli
Dean Wehrli
Dean helps housing sector clients figure out not just what might work and what might not, but why.

Contact Us

If you have any questions about our services or if you would like to speak to one of our experts about we can help your business, please contact Client Relations at

Products and Services Mentioned

green check icon

Building Products Package

Our building products subscription provides unparalleled expertise and a unique specialized perspective on new construction and remodeling, backed with exceptional data, for business planning and investor relation support. this is a test content
green check icon

Burns Residential Land Survey

Our quarterly residential land survey presents data and sentiment from the top residential land brokers in numerous metros across the country.
green check icon

Burns Single-Family Rental Analysis and Forecast

A report that provides a comprehensive overview of the single-family rental industry’s major markets including forecasts, SFR market rankings, macro drivers, housing supply, demographic trends, and a look at Build-to-Rent.

Latest Insights

2024 Mid-year Review: Economy and Housing in the Sweet Spot
Dear Consultant: Will BTR Rent Growth Outpace Apartment Rent Growth Over Time?
The Death of the Hallway (and Other Design Trends)