Study on Adoption of Industrialized Construction Technologies (including Prefab) in New Home Construction


Services Offered
  • Market Study


Building products manufacturer needed to understand adoption (measured as share of housing starts) of industrialized construction technologies/prefabricated components in US housing for their internal planning purposes. ​


Approach and Solution

  • The study estimated the share of housing starts that used major prefabricated components using proprietary and publicly available data. We determined the adoption rate for 12 major industrialized construction technologies/prefab components ​


  • We studied the housing markets and major prefab component manufacturers in Japan and Sweden to estimate adoption of prefabricated components in new construction and factors that drove adoption. We studied specific periods when the housing market in Sweden went through a downturn to understand how the prefab component manufacturers sustained themselves through lean periods.​


  • We analyzed US housing markets to understand underlying factors that could influence demand for prefab components​


  • We highlighted markets in the US that shared attributes with overseas markets that had high adoption rates, and therefore could be markets where prefab adoption trends higher than the national average
“Thank you for the comprehensive report and deliverables.” – Director of Innovation


Client now has a better understanding of US markets where industrialized construction/prefab technologies are more likely to find adoption, based on trends in key factors. Client can plan its investments to better align with expected future trends in prefab adoption by market.​

Featured Consultants

Pawan Thampi
Senior Vice President, Consulting | BP
Pawan leads JBREC’s building products consulting practice and helps BP manufacturers and PE firms evaluate potential acquisitions, helps them during the sale process, and also helps them grow their businesses organically.
Lesley Deutch
Managing Principal
Lesley has more than 25 years of experience consulting with executives in the finance and real estate industries throughout North America. She works across a wide spectrum of industries including apartments, for-sale housing, high-rise development, urban projects, single-family rental, building products, and commercial developments.

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Consulting Services

Real Estate Consulting

Home Building, Land Development, Build-to-Rent, Single-Family Rental, Apartments, Mixed-Use

Our experienced team of consultants thrives on helping our clients make great investment decisions. We will be an extension of your team, helping develop the right strategy for your next project. 


Building Products Consulting

Structural Building Materials, Interior Fixtures, Prefab Construction, Commercial Construction

Our team is comprised of industry experts with diverse sector and functional experience. We partner across organizations to provide custom consulting reports to aid organic and inorganic investment decisions, strategic planning, and marketing


Contact us to maximize your opportunities in the housing market.

If you have any questions about our services or would like to speak to one of our experts about how we can help your business, please contact Client Relations at

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