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Multiproduct Apartment and Build-to-Rent Strategy for Mid-Atlantic Market

Overview

Services Offered
  • Project Opportunity Analysis
  • Market Assessment

Objective

The Client needed help on assessing rental demand to develop a multiproduct strategy, while also educating the local municipality on build-to-rent (BTR) communities and demographics.

Approach and Solution

  • We completed a market feasibility and demand study to develop 550 units of apartments and BTR units in the Mid-Atlantic.

 

  • We advised the Client on BTR strategy, community development, and rental product segmentation.

 

  • We also helped the Client educate the local municipality on BTR by developing a presentation summarizing the housing market, renter demographics, and tenant preferences.

Impact

We helped the Client move forward with a solid strategy on developing one of the first communities of BTR and apartments in the market. We were also able to arm the Client with fact-based analysis to gain development approvals.

Featured Consultants

Jeff Kottmeier
Senior Vice President, Consulting
Jeff provides strategic insight and advice for housing throughout the Mid-Atlantic and Northeast with a special emphasis on rental housing.
Lesley Deutch photo
Lesley Deutch
Managing Principal
Lesley has more than 25 years of experience consulting with executives in the finance and real estate industries throughout North America. She works across a wide spectrum of industries including apartments, for-sale housing, high-rise development, urban projects, single-family rental, building products, and commercial developments.

Case studies

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Financial and Demographic Analysis for Freedom, a Future Active-Adult Community
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Build-to-Rent First Look Study in Chattanooga, TN
Rental Community Analysis Logan Homes
Project Opportunity Analysis for Rental Community in North Carolina
Asset Valuation in Northern California
Asset Valuation in Northern California
Minneapolis - Summer Cityscape
Build-to-Rent Strategy in Minneapolis, MN
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Apartment Acquisition in Austin, TX
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Project Opportunity Analysis for The Park at Three Point
JBREC Case Study Denver
Project Opportunity Analysis for Suburban Denver Neighborhood
Build-to-Rent Strategy for Southeast Market
Business people are analyzing and planning business. Business Strategy Consulting
Market Study for Farms of New Kent Community Development District
Couple and adult daughter playing pickleball
Financial and Demographic Analysis for Freedom, a Future Active-Adult Community
New home construction against blue sky
Build-to-Rent First Look Study in Chattanooga, TN
Rental Community Analysis Logan Homes
Project Opportunity Analysis for Rental Community in North Carolina

Consulting Services

Real Estate Consulting

Home Building, Land Development, Build-to-Rent, Single-Family Rental, Apartments, Mixed-Use

Our experienced team of consultants thrives on helping our clients make great investment decisions. We will be an extension of your team, helping develop the right strategy for your next project. 

capabilities

Building Products Consulting

Structural Building Materials, Interior Fixtures, Prefab Construction, Commercial Construction

Our team is comprised of industry experts with diverse sector and functional experience. We partner across organizations to provide custom consulting reports to aid organic and inorganic investment decisions, strategic planning, and marketing

Capabilities

Contact us to maximize your opportunities in the housing market.

If you have any questions about our services or would like to speak to one of our experts about how we can help your business, please contact Client Relations at clientservices@jbrec.com.